Facilitate your creative processes
Summary A high-performing company is the result of the balance between rigor and creativity: two aspects that are strongly correlated….
Read moreOctober 26, 2021
Elisabetta Severoni
Copywriter for television and online, she has been creating and managing editorial content for more than 15 years for multiple formats, including marketing and television.
Transform customer experiences with personalized brand messaging
Summary To create a strong brand capable of surviving over time, it is essential to learn how to communicate a message that is consistent…
Read moreOctober 21, 2021
Elisabetta Severoni
Who benefits most from personalized videos?
Summary Marketers are constantly looking for new approaches and technologies to personalize content. HR professionals are also busy…
Read moreOctober 19, 2021
Elisabetta Severoni
How to use video in onboarding processes
Summary In this post, we’ll define onboarding processes and focus specifically on how to use video for the onboarding process. Including…
Read moreOctober 12, 2021
